Channel 5
Demand 5
A fresh look for Demand 5

Channel 5's VOD service was beginning to look dated on the web, Smart TV and iOS devices. Nice Agency were asked to create a set of visuals to show how Demand 5 could be given a new, fresher look and feel.

Working as lead designer I created a set of visuals based on the channels brand guidelines that were simple, easy to navigate and feature strong imagery from the channels content. The designs have a consistent look across the different platforms, whilst elements such as the navigation change depending on the device.
Demand 5 on a Smart TV
Demand 5 on the iPad
Demand 5 website
Guiding visitors to Demand 5 from
different parts of the C5 website